Re-thinking sports marketing now that fans are in charge
Like a "Twitter with prediction games for live major sporting events" - Calling All Seasoned Sponsorship Sales Pros with strong brand/agency relationships.
We are seeking a key sponsor - March Madness project pays 25% commission only - - please respond if you have any clients looking for an innovative way to leverage this exciting tournament starting March 17th.
Our patented live stats prediction games provide a high volume of deep one-to-one branded impressions/fan engagement during every game (averaging 6-8 per live sporting event).
Example - online game entry pages for the Super Bowl: http://www.klicksports.com/promo/1271
Fans play against friends and other fans in repeat games - season long/playoffs across all major sports. Live game triggers send up to the minute questions and score users throughout the game - all via automated text messaging OR Instant Messenger.
We reward fans with points, prizes, and brand coupons via online and mobile or IM, pushing fans to online and brick and mortar retail locations.
We have worked with major brands and TV networks on promotions in the last two years and provide a full turn-key solution. Our game site is cutting edge - like a "Twitter for Sports". You can play many college basketball games today - sample:
Kansas vs Texas AM: http://www.klicksports.com/promo/1270
press today:
http://www.wgworld.com/site/article/twitter-style-interactive-exper...
See links:
www.klicksports.com
Corporate:
biz.klicksports.com
Promotional micro site for KFC - ended in Dec '09:
www.klicksports.com/HI
Paradise Jam for Fox College Sports - ended on Nov '09:
www.klicksports.com/FCSParadiseJam
Please contact me directly via email for more information:
Regards,
Kent Jordan
Founder - EVP
Business Development
KlickSports.com
Los Angeles, CA
kent@klicksports.com
310-467-1648
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About
Sports Marketing 2.0
MIT Sports Analytics Conference…on social media
I didn’t get to attend the MIT Sports Analytics Conference, but my friends at NBA sent me their notes. One of the panels focused on social media. Here are the key takeaways: • Three keys to successful social media marketing o Uniqueness: teams need to provide content that is only available for those engaged with their social media [...]On Field after Colts Victory
Couldn’t resist sharing this photo. Amy and I got to go on sidelines after Colts clinched AFC Championship. Snapped photo one handed with Blackberry.Sports brands dot Top 100 Most Social list
Vitrue’s list of Top 100 Most social brands is pretty interesting. Read it here 2009 certainly marked the tipping point for social media with Facebook crossing 350 million month active users worldwide (100 million US users) according to “Inside Facebook”, December 2009. Adoption of social media by marketers has also followed suit, as eMarketer cites [...]Happy to share with you an excerpt from my latest article printed in this week’s Sports Business Journal Teams active in social media build a strategic advantage Print This Story Published January 04, 2010 : Page 18 If you could predict tomorrow, would you act differently today? Think about it. If you knew with [...]
© 2010 Created by Pat Coyle
