Re-thinking sports marketing now that fans are in charge
Social Media & Sport
Information
This group is dedicated to all things Social Media within Sport. Looking at and sharing best practice for how sport can utilise the available platforms. Who does it well, who doesn't, what are the latest technologies, who are the experts and more
Website: http://www.linkedin.com/groups?about=&gid=2901731&trk=anet_ug_grppro
Members: 30
Latest Activity: Jul 30, 2012
Discussion Forum
Who knows that college is the biggest fanbase of them all?
So, where is the support of the students? Its no longer present. In fact, its truly in the students itself. No longer is it in the adults that want the bank. So, heres my idea. I am the mediator. I…Continue
Tags: http://youtu.be/rKZNZBGQzS8
Started by James Little Jun 8, 2011.
Fantasy Players
We are looking for a limited number of knowledgeable, high use fantasy players to beta test a new fantasy tool.It is a site, tool and app to organize your teams and have one portal to view all live…Continue
Started by Curtis Bole Jun 2, 2011.
A Spanish football club`s venture for released players
nextstars at http://www.racingportuense.es/ offersan exciting opportunity for sponsors,advertisers and investors to get involved in a…Continue
Started by John Gontier May 23, 2010.
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Comment Wall
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Comment by Terry on May 3, 2010 at 8:29pm -
Hi Daniel,
I'm interested in joining your group on 2.0 as we've created a new Flimp platform which allows marketers with basic computer skills to Create; Send; and Track "video messages" for the purpose of Direct Mktg. and Communications in the world of sport. Once created, these branded video landing pages can be sent via email; posted on Facebook; posted on a website or blog; and more.
Great for Selling Tickets; Special Promos; Player Profiles; etc.
We have a "Uses & Examples" tab on our website to help understand.
www.flimp.net
Feel free to contact me at: twhelan@flimp.net
Also, I really enjoyed the video presentation the woman did on your page!
Thanks,
Terry Whelan
www.flimp.net
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Comment by Daniel McLaren on May 10, 2010 at 5:17pm -
Thanks for joining Terry and great to hear from you. Best of luck with flimp.net hope it has been going really well so far. Have video messages taken off in the UK yet or is it still in its infancy?
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Comment by Olivier Spaeth on November 16, 2010 at 12:29pm -
Hello all,
As you probably know, social media will be a great issue in the next few months in the sports business industry.
Tomorrow, I will launch a brand new website: http://www.socialsport.fr
SocialSport.fr will focus on how social media could improve sports organisation, in terms of marketing and communication.
For the begining of the website, we will publish the "Guide vers le Sport 2.0", that shows the potentiel of social media for sports organisations in France.
I hope you will enjoy it!
Comment
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Discussion Forum
Who knows that college is the biggest fanbase of them all?
Started by James Little Jun 8, 2011.
Fantasy Players
Started by Curtis Bole Jun 2, 2011.
A Spanish football club`s venture for released players
Started by John Gontier May 23, 2010.
Sports Marketing 2.0
Enthuse mobile app seeks college students who want to work in sports
One of my clients, Enthuse, just announced a college ambassador program. If you know any college students looking to gain experience working in sports / social media, please let them know! See slides below, or follow this link for details Enthuse is poised for rapid growth thanks to its mobile loyalty platform which is focused [...]Steelers vs. Cowboys in social media co-opetition
Finally, two sports teams that get it! The Steelers face the Cowboys this Sunday in Dallas, and thanks to some clever work by each team’s digital crews, the franchises are competing in social media spheres as well. Steelers & Cowboys are evenly matched in both realms. Both teams have 7-6 records this season, and they’re [...]Email Power Rankings for MLB teams
How did E mail become the “other” white meat? While everyone is going crazy over social media, I suspect Email is getting overlooked and underutilized by many professional sports teams. With this suspicion on my brain I set out recently to do a little research using baseball teams as my subjects. The results of my [...]College sports fans blame carriers for poor connectivity at stadiums
Want to get your wireless partner to pay for connectivity upgrades at your stadium? Show them this… ….Ninety-nine percent of smart phone owners have experienced trouble calling or connecting at sports stadiums, and (as a result) sixty-eight percent of these fans think less positively about their wireless carriers. That’s right, fans don’t blame the team [...]College fans like Twitter more than Facebook for sports
If America’s major universities want to engage avid sports fans during live events, they should pay more attention to Twitter than Facebook, and they should forget about Foursquare altogether; At least what our data seem to be saying. As part of our ongoing “Social Sports Poll,” we recently surveyed social media fans and followers of [...]© 2013 Created by Pat Coyle.
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