Sports Marketing 2.0

Re-thinking sports marketing now that fans are in charge

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Curtis Bole left a comment for Adonis Bitar
"We are looking for a limited number of knowledgeable, high use fantasy players to beta test a new fantasy tool.It is a site, tool and app to organize your teams and have one portal to view all live scoring pages. There will be 2 additional gaming…"
Jun 3, 2011

Profile Information

What kind of company do you work for?
software service provider
What is the name of your company?
Telligent
What is your job title?
Senior Sales Engineer, Interactive Solutions
What is your job function?
technical / operations
Company Website
http://communityserver.com
Personal Website
http://ooto.info
Who referred you to SM 2.0? (Or how did you find it)?
Pat Coyle

Comment Wall (1 comment)

At 4:40pm on June 3, 2011, Curtis Bole said…

We are looking for a limited number of knowledgeable, high use fantasy players to beta test a new fantasy tool.

It is a site, tool and app to organize your teams and have one portal to view all live scoring pages. There will be 2 additional gaming elements to follow during the coming months.  It will cover the four major sports in addition to nascar and golf.  The soft launch for the site is August and the app will be available in September.

It might take an hour of your time to grasp the functionality and any feedback would be appreciated.  You will also receive an entry into our inagural $50,000 suicide pool.

Regards,

Curtis
cbole32@aol.com

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Sports Marketing 2.0

Heading to Italy for Fan Experience Forum

I’m getting ready to head over to Turin, Italy for the Stadium Business Summit and Fan Experience Forum. The Stadium Business Summit runs May 14-16, and the Fan Experience Forum is a one-day event on May 16. I’m particularly excited about these events for several reasons: First, the theme of the Stadium Business Summit is [...]

MLS Digital unveils new social, mobile local strategies for 2012

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New York Giants fans flock to unlock Super Bowl videos

I got a chance recently to catch up with Nilay Shah, director of digital media for the Giants. In the video interview below Nilay shares details of the Giant’s social media programing around the Super Bowl. Lots of great ideas here for teams and sponsors alike. After we spoke, Nilay shared with me a document [...]

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I delivered this presentation yesterday in LA at an event hosted by ExactTarget. Some pretty surprising data inside about the value of social fans, email subscribers and female fans. Enoy! All Sports Fans are NOT created equal View more PowerPoint from Pat Coyle If you want to learn more about digital fan marketing, please join [...]

Toronto FC invites fans to vie for “Dream Job” via Facebook promo

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