Sports Marketing 2.0

Re-thinking sports marketing now that fans are in charge

Ryan Knapp
  • Male
  • Buffalo, New York
  • United States
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Facebook isn't going anywhere while millions upon millions have a vested interest in the site through having pictures and information still on there. Google wave is a completely different entity, real time collaboration, which is never what faceboo…
December 18, 2009
Gerardo Jerry Molina and Ryan Knapp are now friends
December 9, 2009
Sports 2.0 in Europe differs slightly from the US, Middle East or Far East. This groups focuses on the European perspective of sports 2.0 & sportsmarketing 2.0
December 9, 2009
The art of cross-pollinating sports with diverse groups of athletes, fans, coaches and executives, including international brand licensing and global presence
December 9, 2009
Ryan Knapp updated their profile
December 9, 2009
Ryan Knapp is now friends with Keem78 and Ashley Read
December 9, 2009
Common misconception: with social media you are not controlling the views of the public. You will never be able to control their views but rather you connect with them and you make them feel a part of the brand you are with. If a football club is o…
December 9, 2009
Developers of sports social networks. Share ideas to bring more people online to then go offline and play more sport.
October 28, 2009
Sport Driven is the first dedicated online sports marketing platform allowing sponsors and advertisers to easily find new commercial opportunities within the sport industry.
October 28, 2009
Ryan Knapp updated their profile photo
October 28, 2009

Profile Information

What kind of company do you work for?
other
What is the name of your company?
Futbolist, LLC
What is your job title?
Co-Founder
What is your job function?
other
Company Website
http://www.fcbuffalo.org
Personal Website
http://www.ryanjknapp.com
Who referred you to SM 2.0? (Or how did you find it)?
Website
Hi, I’m Ryan Knapp and I’m Co-Founder of Futbolist, LLC. I consider myself a soccer entrepreneur and it’s pretty much an addiction. I’ve been immersed in the soccer business world for the last three years through various soccer ventures such as Center Holds It, Queen City Football Club and the National Premier Soccer League, just to name a few.

I am Co-founder of Futbolist, LLC (website forthcoming) a company who believes in the game of soccer. We believe in soccer as a way to promote positive change and also encourage everyone to get involved in the game.

Our current projects are:

buffalofutsal - Bringing the game of futsal to Buffalo/WNY through professionally run leagues, an inner city program and adult leagues promoting the culture and futsal lifestyle.

Statzpack - Built with input from UEFA qualified coaches, current players and players who have hung their boots up but still stand on the touch line. Statzpack Soccer focuses on the core statistics that help the coaching team understand where the game is being won or lost over the 90 minutes – and where players need to develop. Our web service Manager provides a simple dashboard analysis game by game, over a campaign and drills down to the player.

Freestyle Football Federation - Made for freestylers, by freestylers, the Freestyle Football Federation (or F3) helps pro and amateur freestylers, coaches and teachers get the most out of the fastest growing sport in the world.

I graduated from SUNY Buffalo in 2005 with my B.A. in Spanish and Linguistics and completed 2 years of a Linguistics PhD program from 2007-2009. I have a fascination with languages, which transfers well into the global game or so I justify my post-graduate education.

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Mike Lieberman

Operations Internships Available

The Pump Jacks are looking for enthusiastic future general managers to be part of our exciting, intensive internship program. The East Texas Pump Jacks are entering our third season in the Texas Coll…

Started by Mike Lieberman in Job Openings 8 hours ago.

Matt Hansen

Your client finds a "pocket of money", say upwards of a $1 million that needs to be spent in 45 days. Ideally supporting a small business campaign. Where do you turn? NASCAR? PGA? Needs to be turnkey 2 Replies

Yes, this truly happening. Need to find a way to spend sponsorship money. FAST. Needs to be paid for and completed in the next 45 days. Open for discussion. 

Started by Matt Hansen in Sponsorship Strategy. Last reply by Dion "Flea" Lee Feb 25.

Gary Matthews

Re: C.H.A.M.P.S "we are on the move..........

RE: CHAMPS. I’m a Regional Scouting Associate, here in Maryland, for a company called C.H.A.M.P.S. Inc. based out of Atlanta, GA. C.H.A.M.P.S. stands for Collegebound High school Athletes Marketing…

Started by Gary Matthews in About Sports Marketing 2.0 - news from the admin Feb 10.

Alexii Zhukovin

sport marketing in ukraine

is completely absent.any ideas how to sell sporsorship packages (a league and a club)?

Tagged: ukraine

Started by Alexii Zhukovin in Sponsorship Strategy Feb 10.

Eamonn Watson

Sponsors Call Time On Sport’s Smoke And Mirrors Story

Time is running out for the universal bluff and bluster from leading sports brands to premium sponsors about multi-millions of dedicated fans in the Far East and Africa.   “If the sports business doe…

Tagged: base, sponsorship, global, brands, fan

Started by Eamonn Watson in Sponsorship Strategy Feb 4.

About

Pat Coyle Pat Coyle created this Ning Network.

Sports Marketing 2.0

MIT Sports Analytics Conference…on social media

I didn’t get to attend the MIT Sports Analytics Conference, but my friends at NBA sent me their notes. One of the panels focused on social media. Here are the key takeaways: • Three keys to successful social media marketing o Uniqueness: teams need to provide content that is only available for those engaged with their social media [...]

On Field after Colts Victory

Couldn’t resist sharing this photo. Amy and I got to go on sidelines after Colts clinched AFC Championship. Snapped photo one handed with Blackberry.

Sports brands dot Top 100 Most Social list

Vitrue’s list of Top 100 Most social brands is pretty interesting. Read it here 2009 certainly marked the tipping point for social media with Facebook crossing 350 million month active users worldwide (100 million US users) according to “Inside Facebook”, December 2009. Adoption of social media by marketers has also followed suit, as eMarketer cites [...]

Happy to share with you an excerpt from my latest article printed in this week’s Sports Business Journal Teams active in social media build a strategic advantage Print This Story Published January 04, 2010 : Page 18 If you could predict tomorrow, would you act differently today? Think about it. If you knew with [...]
 

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