Sports Marketing 2.0

Re-thinking sports marketing now that fans are in charge

Jason Peck

Following Facebook

For anyone out there is interested in keeping up with Facebook news and trends, I'd recommend the following blogs:

All Facebook - http://www.allfacebook.com

Inside Facebook - http://www.insidefacebook.com

Maybe you'll be able to learn something that you can apply to your marketing efforts. In the very least, it's important to understand how social networking is changing the way people keep up with each other and interact, and (obviously) Facebook is a huge player right now.

Mashable is my all time favorite website for keeping up with social networking/web 2.0 news. What are everyone else's favorite resources for these topics?

2 Comments

Pat Coyle Comment by Pat Coyle on January 13, 2008 at 8:46am
Mashable is quite strong. I also read Micropersuasion and paidcontent.org regularly, and the Marketing and Technoloy blog at www.douglaskarr.com
JP Comment by JP on May 19, 2008 at 11:33pm
Good new adds. Thanks.
Specific to Facebook I would check out http://20bits.com/. Jesse created and sold a Facebook data mining tool (Adonomics). He has a solid understanding of the guts of the Platform.

Two other good sources for the inter workings of web2.0 are:

Andrew Chen (check out his work on the viral coefficient)
http://andrewchen.typepad.com/andrew_chens_blog/

and

David McClure (straight forward insights)
http://500hats.typepad.com/500blogs/

Add a Comment

You need to be a member of Sports Marketing 2.0 to add comments!

Join this network

RSS

Forum

New Sports News Application 3 Replies

Hey everyone, So I wanted to share my sports app with everyone and get some feedback. The sports app is: FanBoom.com and the idea behind it, is that we want to bring all the news sources to you s...

Started by Jake Rutter in Killer Apps. Last reply by Jake Rutter 1 day ago.

Sports Start Up -- We're in Beta, Now What? 2 Replies

Hey Guys, I work for a new sports website called FanDome (www.fandome.com) that is currently in Beta. After a few months of building functionality and redesigning the front page we finally feel co...

Tagged: 2.0, marketing, web, startup, technology

Started by Elena Klau in Web 2.0 general ideas. Last reply by Jake Rutter 1 day ago.

Rich Media Marketing Platform 2 Replies

Hey everyone I'm an intern at Flimp Media. I'm trying to reach out to the sports community and expose people to our company and what we do. Flimp Media Inc. is a rich media marketing platform dev...

Started by Will McMahon in Web 2.0 general ideas. Last reply by Will McMahon Jun 18.

PartnershipActivation.com - Please Check it out! 1 Reply

Fellow Sports 2.0 Marketing Members, If you have a moment, please check out www.PartnershipActivation.com, a new website venture that I recently created. The site provides sports business professi...

Tagged: sports, marketing, business, innovative, sponsorship

Started by Brian Gainor in Sponsorship Strategy. Last reply by Matt Engel Jun 9.

How to connect Sports Marketing Firms with Start-Ups 9 Replies

I run a web2.0 sports start-up and am looking for a sports marketing firm for some upcoming work Two questions: 1. What sports marketing firms are on the cutting edge of web2.0 technology and are...

Started by JP in Web 2.0 general ideas. Last reply by Toby Jun 6.

About Sports Marketing 2.0

Pat Coyle Pat Coyle created this social network on Ning.

Sports Marketing 2.0

Sports Sponsorships beyond the stadium

I delivered this deck at our recent Sports Marketing 2.0 VIP Summit in Chicago. Folks seemed to like it, so I’m sharing it here. If you’d like to learn more about this content, you should consider joining us at our next Summit event…we’re setting up 2 more this year…most likely to be held in Sept [...]

Smaller Markets, but MORE FANS

This stat just crossed my desk… According to Scarborough, the Colts are the #3 NFL team in the U.S. in terms of % of the population that has watched, attended or listened in the past 12 mo. (Green Bay #1 and Pittsburgh #2). Why is this important for Sports 2.0? It speaks to the fact that geographic [...]

Indianapolis wins bid for 2012 Super Bowl

The NFL owners have spoken and the work of the Indianapolis community over the past 25 years has paid off. The 2012 Super Bowl will be played at Lucas Oil Stadium. Economic Impact Expected to be in Millions Moments ago, National Football League owners, meeting in Atlanta, voted to award the 2012 Super Bowl to Indianapolis over [...]

Please join me at Sports 2.0 event in Chicago…

The Sports Marketing 2.0 VIP Summit, a conference designed for online sports marketers, is coming to Chicago on June 12, 2008. Event will start at 1pm and run through dinner. Location: United Center. Follow this link for more information, and to register. Here’s all the detail: Sports Marketing 2.0 VIP Summit – Chicago “…..Web 2.0 is a transformative force [...]

© 2008   Created by Pat Coyle

Report an Issue  |  Feedback  |  Privacy  |  Terms of Service