Sports Marketing 2.0

Re-thinking sports marketing now that fans are in charge

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Mark Heller

What drives someone to be a sports reporter? 1 Reply

It seems like a thankless job but something that can be so fun at the same time. Athletes for the most part hate reporters but they realize that they need them as well. So what makes someone want t...

Tagged: sports, reporting

Started by Mark Heller. Last reply by Mike Casella Jun 2.

About Sports Marketing 2.0

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Sports Marketing 2.0

New speakers confirmed for Los Angeles Summit

The Sports Marketing 2.0 Summit in LA (Sept 10 at Dodger Stadium) is shaping up to be REALLY strong thanks to the addition of these talented speakers: Steve Park, Director of Online Marketing & Community Management, EA Sports Conn Fishburn, Head of Partner Innovation, Yahoo! Jeramie McPeek, VP Interactive Services, Phoenix Suns David Wu, Founder & President, Rotohog.com These thought [...]

I need your help at SXSW, please

I submitted a panel idea for this year’s South-by-Southwest conference in Austin: Sports 2.0, Engaging the Long Tail Fan Base Interactive media is changing the sports experience for fans, media and sponsors alike. This panel will zero in on the “killer apps” being used by teams, leagues and sponsors to engage fans on the Web and through [...]

Sports Marketing 2.0 Summits coming to LA & NYC

Here’s your chance to meet the leaders in digital sports marketing Sports Marketing 2.0 has just announced the addition of two more V.I.P. Summit events. The Los Angeles Summit will be held at Dodger Stadium on September 10, 2008. The New York Summit will occur on October 16 at the Sports Museum of America. What [...]

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