Sports Marketing 2.0

Re-thinking sports marketing now that fans are in charge

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Daniel joined 2 groups. View Groups Apr 9
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Profile

What kind of company do you work for?
consultant
What is the name of your company?
IBM
What is your job title?
SMC
What is your job function?
other
Who referred you to SM 2.0? (Or how did you find it)?
John Conway

Comment Wall (6 comments)

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At 2:14pm on April 4th, 2008, Daniel said…
You'll want to see who is on the list of most disruptive IT organizations:

http://www.baselinemag.com/c/a/IT-Management/25-Disruptive-Forces/12/
At 2:05pm on March 21st, 2008, Mike Johnson said…
Great presentation this morning. Thanks for the time.
At 10:42am on February 19th, 2008, Kirsten Corio said…
Please send to kcorio@nba.com. Thanks!!!
At 5:44pm on February 18th, 2008, Andrew Gregory said…
Thanks for the preso Daniel. Will have a look and be in touch...but don't hesitate to drop me a line if anything comes up you would like to discuss related to fan engagement and sports marketing. Happy President's Day.
At 4:04pm on February 18th, 2008, Andrew Gregory said…
Ditto. Daniel, I would very much like to get a copy of your deck. Feel free to drop me a line as well if we can participate in any of your research. I am at andrew@exponentia.com Thanks.
At 2:28pm on February 13th, 2008, Kirsten Corio said…
Hey Daniel - thanks for your presentation yesterday. Are you able to share the deck that you presented in the earlier part of the day?
 
 

Forum

New Sports News Application 3 Replies

Hey everyone, So I wanted to share my sports app with everyone and get some feedback. The sports app is: FanBoom.com and the idea behind it, is that we want to bring all the news sources to you s...

Started by Jake Rutter in Killer Apps. Last reply by Jake Rutter 1 day ago.

Sports Start Up -- We're in Beta, Now What? 2 Replies

Hey Guys, I work for a new sports website called FanDome (www.fandome.com) that is currently in Beta. After a few months of building functionality and redesigning the front page we finally feel co...

Tagged: 2.0, marketing, web, startup, technology

Started by Elena Klau in Web 2.0 general ideas. Last reply by Jake Rutter 1 day ago.

Rich Media Marketing Platform 2 Replies

Hey everyone I'm an intern at Flimp Media. I'm trying to reach out to the sports community and expose people to our company and what we do. Flimp Media Inc. is a rich media marketing platform dev...

Started by Will McMahon in Web 2.0 general ideas. Last reply by Will McMahon Jun 18.

PartnershipActivation.com - Please Check it out! 1 Reply

Fellow Sports 2.0 Marketing Members, If you have a moment, please check out www.PartnershipActivation.com, a new website venture that I recently created. The site provides sports business professi...

Tagged: sports, marketing, business, innovative, sponsorship

Started by Brian Gainor in Sponsorship Strategy. Last reply by Matt Engel Jun 9.

How to connect Sports Marketing Firms with Start-Ups 9 Replies

I run a web2.0 sports start-up and am looking for a sports marketing firm for some upcoming work Two questions: 1. What sports marketing firms are on the cutting edge of web2.0 technology and are...

Started by JP in Web 2.0 general ideas. Last reply by Toby Jun 6.

About Sports Marketing 2.0

Pat Coyle Pat Coyle created this social network on Ning.

Sports Marketing 2.0

Sports Sponsorships beyond the stadium

I delivered this deck at our recent Sports Marketing 2.0 VIP Summit in Chicago. Folks seemed to like it, so I’m sharing it here. If you’d like to learn more about this content, you should consider joining us at our next Summit event…we’re setting up 2 more this year…most likely to be held in Sept [...]

Smaller Markets, but MORE FANS

This stat just crossed my desk… According to Scarborough, the Colts are the #3 NFL team in the U.S. in terms of % of the population that has watched, attended or listened in the past 12 mo. (Green Bay #1 and Pittsburgh #2). Why is this important for Sports 2.0? It speaks to the fact that geographic [...]

Indianapolis wins bid for 2012 Super Bowl

The NFL owners have spoken and the work of the Indianapolis community over the past 25 years has paid off. The 2012 Super Bowl will be played at Lucas Oil Stadium. Economic Impact Expected to be in Millions Moments ago, National Football League owners, meeting in Atlanta, voted to award the 2012 Super Bowl to Indianapolis over [...]

Please join me at Sports 2.0 event in Chicago…

The Sports Marketing 2.0 VIP Summit, a conference designed for online sports marketers, is coming to Chicago on June 12, 2008. Event will start at 1pm and run through dinner. Location: United Center. Follow this link for more information, and to register. Here’s all the detail: Sports Marketing 2.0 VIP Summit – Chicago “…..Web 2.0 is a transformative force [...]
 

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